LAURA ESQUER
CREATIVE DESIGN

L3Harris Engineers Week 2026
Role: Lead Designer
Overview:
As the lead designer for Engineers Week 2026, I steered the creative vision for this high-visibility internal branding project, centered on the theme Transform Your Future. My process involved conceptualizing several creative directions and working hand-in-hand with both our creative and engineering teams to ensure the final look earned their buy-in and felt authentic to their work. I designed a visual system that pairs a technical, node-based aesthetic with a bold yellow chevron shape to symbolize professional momentum. This cohesive identity was scaled across a massive range of touchpoints, from digital boards and intranet graphics to event T-shirts and Teams backgrounds, ensuring the campaign felt unified and polished across the entire global organization.


